ZAG-The-1-Strategy-of-High-Performance-Brands-The-Number-One-Strategy-of-High-performance-Brands-One-Off : Diverse Bücher

ZAG-The-1-Strategy-of-High-Performance-Brands-The-Number-One-Strategy-of-High-performance-Brands-One-Off 22,95 EUR*

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Kategorie: Diverse Bücher
Preis: 22,95 EUR*
Lieferzeit: Versandfertig in 6 - 10 Werktagen
EAN: 9780321426772
Händler: Amazon.de

Beschreibung

Zum Angebot When everybody zigs, zag, says Marty Neumeier in this fresh view of brand strategy. ZAG follows the ultra-clear whiteboard overview style of the author's first book, THE BRAND GAP, but drills deeper into the question of how brands can harness the ...